Easy steps: How to Migrate Your Business's Website from WordPress to Webflow

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In today's rapidly evolving digital landscape, businesses must keep their websites up-to-date and relevant to remain competitive. Many companies have relied on WordPress to create and manage their websites. WordPress is the most well-known and widely-used CMS, with a share of the marketplace of more than 41%. Over the years, WordPress has maintained its position as the top CMS for website owners and web developers. But did you know many website owners are considering switching projects to Webflow despite WordPress's excellent numbers and reputation? More and more website owners are considering moving their WordPress websites to Webflow.

Why is that, then?

Webflow offers a wide range of features and benefits, making it an excellent choice for businesses of all sizes. However, migrating your website from WordPress to Webflow may seem daunting. Fortunately, it doesn't have to be.

In this blog post, we'll walk you through the simple steps to switch your company's website from WordPress to Webflow. Everything you need to know to make the process go as smoothly as possible will be covered, from planning your migration to testing and launching your new site. Then let's get going!

What is migration?

Migration is moving data from one source (WordPress) to another (Webflow). The data being migrated in this instance includes data from a WordPress website, including posts, pages, fields, labels, and other metadata.

Platform migrations can be challenging, but you can significantly lessen the strain with the appropriate planning.

Reasons To Migrate From WordPress to Webflow

Lack of Design Freedom in WordPress

We create more than just visually beautiful websites as experienced website developers and designers. We create websites with features and usability that appeal to and satisfy the expectations of our target users.

WordPress' limited design options occasionally constrain our inventiveness and ideas. Thankfully, Webflow provided a more practical answer to this issue.

From a webflow developer's point of view, Webflow is the fulfillment of a dream. It provides the design flexibility that WordPress lacks. Website owners, developers, and designers have all the freedom they need to create and construct beautiful websites exactly how they want without being constrained by predefined themes when using a Craft CMS like Webflow.

Dependency on Third-Party Hosting

Yes, you can immediately host your website on the WordPress.com website. However, this option frequently restricts what website owners and designers can do with WordPress websites. Regarding cost or budget, hosting your website directly through WordPress.com may be better for only some websites.

However, Webflow is revolutionary. It is a hosting platform as well as a CMS and website builder, and it is significantly less expensive than WordPress. Attaching and managing a WordPress website using third-party hosting is unnecessary. Therefore, it is advised that you use Webflow for your future website requirements.

You may now run your Webflow website without using a third-party hosting service. Every Webflow subscription includes AWS hosting, which offers exceptionally reliable hosting, rapid setups, improved security, and scalability.

Maintaining Your Site

WordPress websites need to be updated frequently. The issue is that managing a WordPress website may be a pain in the head, especially if you have a tight budget. You may also need to gain design programming knowledge and skills to complete all the chores successfully.

Updates frequently lead to compatibility problems. You must change the theme, applications, plugins, and content to ensure everything operates correctly. If you have many plugins, the process could be more complex.

Updates on Webflow are simple and automatic. Less human effort and adjusting would be needed because these automatic upgrades rarely cause problems. Because of this, Webflow websites are more straightforward to update than WordPress websites.

Setting Up Your Website

A website cannot be created by installing WordPress and creating an account. You must utilize a theme and a few plugins to make your website work.

But in Webflow, setting up a website is as simple as clicking a button. You can easily construct a few pages, choose a theme, create an admin login, and add your content. I'm done now! You are not even required to perform the code.

You can better handle the various facets of your design, including the content limits and other elements, with Webflow's drag-and-drop website editor and extensive capabilities. You can use Webflow to construct a responsive website without knowing any code.

Updating Your Site Content

You would have to upload and publish each piece of manually written or prepared material one at a time to create and update content on WordPress. When you have a lot of content to add and publish, doing so can take some time and work.

However, Webflow's content automation system, also known as the CMS or engine, can help you save a lot of time. The program enables the automatic creation and replication of new blog entries. Write and publish the content, and the system will handle the rest. The engine will produce the blog, article, or other content based on predetermined parameters and recommended SEO techniques.

Why Should You Migrate to Webflow?

In addition to the justifications for website owners switching from WordPress to Webflow, we've included some benefits of Webflow below. You'll see from these benefits why you ought to switch to Webflow.

  • No errors or plugin compatibility problems
  • A customized, approachable, and integrated client-facing CMS
  • Mockups that are more precise than real sites are prototypes
  • It is ten times simpler to make responsive designs
  • Provides staging URLs, automatic site versioning, and backups
  • It brings content and design together
  • It provides a quicker, more effective, and more straightforward approach to creating dynamic landing pages
  • Enables Webflow designers to interact graphically with code
  • Enables more rapid iterations while the design is being reviewed
  • You can use it to design many pages at once
  • Enables the integration of design and development
  • Provides team templates that encourage improved design uniformity and quicker design turnaround
  • Automatic upgrades to the CMS and the designer, among others

Essential steps for a successful transition from WordPress to Webflow

1. Planning Your Migration

WordPress is a popular content management system (CMS) used by many website owners, bloggers, and businesses to manage their online presence. However, there may come a time when you want to migrate your website from WordPress to a different platform, such as Webflow.

Here are some key considerations to keep in mind as you plan your migration from WordPress to Webflow:

Evaluate your current website

Before you begin the migration process, look closer at your current WordPress website. Consider its design, functionality, content, and any third-party integrations or plugins you use. This information will help you identify what you need to preserve, what can be improved, and what can be left behind.

Create a backup of your WordPress site

Before you begin the migration process, creating a backup of your WordPress site is essential. This ensures you can restore your site if anything goes wrong during migration. Several backup plugins are available for WordPress, such as UpdraftPlus and BackupBuddy.

Plan your Webflow site structure

You must plan your site structure as you migrate your content to Webflow. This includes creating a sitemap, organizing your content into pages and collections, and setting up your website navigation. Planning your site structure carefully is essential, as this will impact your site's user experience.

Design and customize your Webflow site

After migrating your content, it’s time to design and customize your Webflow site. This includes choosing a template or creating a custom design, setting up your site styles and typography, and adding additional functionality or integrations. Take the time to ensure that your new site is visually appealing and easy to navigate.

Launch your new site

Once you’ve completed the migration and design process, it’s time to launch your new Webflow site. Before launching, test your site thoroughly to ensure everything works as expected. Redirect old URLs to their new counterparts to ensure a seamless user experience.

2. Migrating Your Content

If you plan to migrate your website from WordPress to Webflow, moving your content is one of the most critical tasks you'll need to tackle. This includes your blog posts, pages, media, and any other content you want to preserve on your new Webflow site. We'll explore the steps in migrating your content from WordPress to Webflow.

Choose a migration tool or service

Several migration tools and services are available to help you move your content from WordPress to Webflow. Some popular options include CMS2CMS, WP Engine, and Webflow's built-in migration tool. Each tool or service has strengths and weaknesses, so choosing the right one for your needs is essential. Consider factors such as ease of use, cost, and compatibility with your current WordPress site when choosing a tool or service.

Export your WordPress content

To move your content from WordPress to Webflow, you'll need to export it from your WordPress site. To do this, log in to your WordPress dashboard and navigate to the Tools > Export page. You can choose which content to export, such as posts, pages, media, etc. Once you've selected the content you want to export, click the Download Export File button to download the XML file containing your content.

Import your WordPress content into Webflow

Once you've exported your content from WordPress, it's time to import it into Webflow. To do this, log in to your Webflow dashboard and navigate to the CMS > Import & Export page. Click the Import Site button here and choose the XML file you downloaded from WordPress. Webflow will automatically import your WordPress content and create collections for your blog posts and pages.

Check and adjust your content

After importing your content, checking and adjusting it as necessary is essential. This includes reviewing your blog posts and pages to ensure they look correct and that any images or media display correctly. You may also need to adjust your content to fit your new Webflow site's design and layout.

Set up redirects

You'll need to set up redirects from your old WordPress URL to their new counterparts on your Webflow site. This ensures that visitors who have bookmarked or linked to your old WordPress site can still access your content on your new Webflow site. You must create 301 redirects using your Webflow site's hosting settings to set up redirects.

Migrate your content

Once you’ve planned your Webflow site structure, it’s time to migrate your content from WordPress. This includes your pages, posts, images, and any other media. Follow their instructions carefully if you’re using a migration tool or service. If you’re using Webflow’s built-in migration tool, thoroughly test your site after the migration.

3. Testing and Launching Your New Site

Once you've migrated your content from WordPress to Webflow and designed your new site, it's time to test and launch it. Testing your new site is crucial to ensure everything works correctly and catch any issues before going live. We'll explore the steps in testing and launching your new site from WordPress to Webflow.

Set up a staging site

Before you launch your new site, setting up a staging site where you can test everything is essential. A staging site is a copy of your live site that's not accessible to the public. You can use this site to test your new design, functionality, and content without affecting your live site. You can set up a staging site using Webflow's built-in staging functionality or by creating a subdomain on your hosting provider.

Test your new site

Once you've set up your staging site, it's time to test everything thoroughly. Start by reviewing all your content, including your blog posts, pages, media, and any other content you've migrated from WordPress. Ensure everything is displaying correctly and all links and images are working correctly. Next, test your site's functionality, including any forms, e-commerce functionality, and other interactive features. Finally, test your site's performance to ensure that it's loading quickly and that there are no errors.

Get feedback

After testing your site, it's essential to get feedback from others. Ask friends, family, or colleagues to review your site and provide feedback on its design, usability, and functionality. You can also use tools like UserTesting and Hotjar to get more detailed feedback from real users.

Make necessary changes

Based on the feedback you receive, you may need to make some changes to your site. This could include adjusting your design, improving your site's performance, or fixing any functionality issues. Test your site again after making any changes to ensure everything works correctly.

Launch your new site

Once you're confident that your new site is working correctly and you've made all the necessary changes, it's time to launch it. Start by setting up your Webflow hosting and connecting your custom domain. Then, use Webflow's built-in publishing functionality to publish your site to your live domain.

Monitor your site after the launch

After launching your site, it's essential to monitor it regularly to ensure that everything is working correctly. Check your site's performance regularly, monitor your analytics to track your site's traffic and engagement, and keep an eye out for any errors or issues that may arise.


It can take a lot of effort and planning to move your material from WordPress to Webflow, and it can be tedious and complex. Before you transfer any of your content, organizing your migration is crucial. When a successful transfer occurs, you can take advantage of a Webflow website's positive aspects.

Testing is crucial since it can make or break your migration. You should access your website and check that everything appears exactly as you want while testing your migrated website. Contact Progeektech for assistance if the migrating process is giving you problems.

Schedule your FREE discovery call right now → https://www.progeektech.com/strategy-session